Do You Take Medications As Prescribed?

In a recent TEDxTalk in Basel, Switzerland, Silja Chouquet, a healthcare consultant and personal friend of mine, discussed the complexity of prescribed medications, why people don’t take their medication, and what we should do about it. Silja is passionate about the role that healthcare companies, including pharma, can play in moving beyond the pill to helping patients become more ‘compliant’ or better yet, empowered.

"If we could develop something to get people to take the medicine we prescribe them, it would have a greater benefit to society than any new drug we could develop." -Chouquet.



Read this post in its entirety:
Compliant, Complacent, or Condemned: Which Type of Patient Are You?